BLASTmedia
Intern, January 2013 – May 2013
•Worked with the social media team to create strong brand awareness for startup companies & national corporations alike
•Wrote blogs & managed social media accounts that emphasize brand voices while incorporating PR & SEO strategies
•Voiced BLASTmedia’s brand & increased loyalty through social media sites & blogs
Liberal Arts Career Development
​​Intern, January 2013 – May 2013
•Stayed on the cutting edge of social media to increase brand awareness & loyalty
•Managed every existing social media account, as well as introduced new platforms to increase reach to students, stuff, & alumni
•Worked with my co-interns to plan, market, & execute a week-long career event for students involving speakers, activities, & a career fair
•Co-Project Manager of planning & hosting a nine-day visit where students & faculty from the University of Cartagena in Columbia will come to Purdue as part of a new Study Abroad Program
Here are the links to blogs I have written during my internship at BLASTmedia:

Eton Corporation
7 Tips for Green Holiday Gift Wrapping
​Solar History: First Recorded Uses of Solar Power
Super Bowl 2013 Backgrounds and Games for Your Smartphone
Super Bowl 2013 Party Ideas and Tips
Winter Warmer: Staying Warm without Breaking the Energy Bank
6 Places You Don’t Want to Run Out of Smartphone Battery

Rokform ​
​​The Best Apps for Cyclists
10 Cell Phone Etiquette Tips for Work
The Most Outrageous Golf Courses in the World

FinderCodes​
​​​Are You Ready for Some Football Apps?
The Most Common Reasons Luggage Gets Lost and How to Avoid It
7 Common Business Travel Problems and Solutions
Plan a Solo Vacation Day: 5 Tips to Stay Safe and Have Fun on Your Next Solo Vacation
Kid Safety Tips for Any Situation

NextWorth​
5 Coolest New iPad Accessories

Pelican Products​
A Beginner’s Guide to Cross Country Skiing

Geopalz
5 Ways to Make Spring Cleaning Fun!​
Playtime with Mom: Get Creative!
Safety Tips When Traveling with Kids
Using Your Smartphone to Get Healthy
Get Fit Together: Active Moms and Dads
Let’s Play: Creative Playrooms
Delicious Springtime Recipes

Moxtra
​Sample Binders Series: Graphic Design
Simplicikey
National Garden Month: 5 Apps to Simplify Gardening
How-To Make Your Home More Disability-Friendly
​10 Tips for Simplifying a Work-Life Balance
10 Ways to Simplify Mom’s Life in Honor of Mother’s Day

PAE 300
Famous People with Hearing Impairments
Happy Anniversary, Vitaphone!

BLASTmedia
Get on the Vine: 6 Ways Your Brand Can Make Vine Videos Now
Personal Branding Dos and Don’ts: 10 Twitter Tips

Here are the links to blogs I wrote as an LACD intern:
Personal Branding, Legally Blonde Style
How to be a SUPER INTERN!
A Simple Hello: Networking Your Way to a Job
Breaking Down the Resume
During Career Week, we had a slight emergency when we were unable to secure enough quality speaker gifts to give to our presenters. I was able to use my critical thinking skills and crisis management training to come up with a backup plan. 6 days and a miracle later, I was able to finish these 9 paintings in time for Career Week to hand out to our awesome guest speakers. I loved being able to use my passion for art in my internship!
Below are our social media sites, which I have been responsible for updating, as well as managing our brand image and voice. Please click through each of the photos to be taken to our profiles!
I am really excited about the progress our PurdueLACD Instagram has made because I started it, so it's been challenging to think of ways to voice our brand and grow our audience through this platform. (Picture is interactive)
Our Twitter page has gone from 501 followers to 598 followers in just under 2 months, so our brand is getting noticed and gaining respect among the college and student audiences.
Our Facebook page is also getting a lot more attention this semester, going from 255 likes to 281 likes - so it's a little slower gaining followers, but our numbers have been huge in terms of statistics. The graph below is the "insights" from our Facebook page!
Our Pinterest profile has had a large increase of interaction since this semester started! It has gone from 29 followers to 67 followers, with a large increase of repins and likes!
Our LinkedIn group page also been building our brand voice through posts by our intern team and students around campus! It began with 407 members in January and has grown to 478 members in a little under 2 months!
KATHERINE ELISABETH
CLAUCHERTY